Mark Matlock is the Executive Director of Urbana 2025 for InterVarsity Christian Fellowship and a Senior Fellow at Barna. Mark's researchprovides insights into younger generations, cultivating resilient disciples,and knowing the pulse of your city. As the founder of WisdomWorks, he has helped national and international faith-based organizations adapt to changing times by turning data and research into strategic action. Mark coauthored Faith for Exiles with David Kinnaman and, most recently, authored Faith for the Curious.