Rick DeLano has worked as a producer, executive producer, and financial consultant in the music and film industries for over twenty years. His fascination with the question of our place in the cosmos began with a $1,000 internet challenge to provide direct scientific proof of the universally assumed motion of the Earth around the Sun. When he found he couldn't collect, he was astonished to realize no one had ever made a documentary film examining the Copernican Principle, the foundational idea of modernity itself, and how it came to be perhaps the most widely believed metaphysical assumption of the human race. "The Principle" is the first documentary examination of the Copernican/cosmological Principle, and has generated a bit of controversy. The film opens in October 2014 in the United States.